Birth of Putchi

Working Moms in India: How to Balance Career and New Baby
Working Moms in India: How to Balance Career and New Baby
Returning to work after having a baby is one of the most emotionally complex decisions an Indian mother faces. There is the joy of your career, the guilt of leaving... Read more...
Best Maternity Wear for Indian Summers Comfort Without Compromise
Best Maternity Wear for Indian Summers Comfort Without Compromise
Pregnancy during an Indian summer is no small feat. With temperatures crossing 40°C in cities like Chennai, Coimbatore, Hyderabad, and Delhi — and the humidity that follows during monsoon —... Read more...
Valentine’s Day: Not Just for Lovers, But for Mom & Baby Too
Valentine’s Day: Not Just for Lovers, But for Mom & Baby Too
When we hear “Valentine’s Day,” we often think of couples, roses, chocolates, and romantic dinners. But love isn’t limited to just romantic relationships. One of the purest and strongest forms... Read more...
Why a Putchi Franchise Is a Smart Business Opportunity in India
Why a Putchi Franchise Is a Smart Business Opportunity in India
If you’re planning to enter the fashion retail business in India, maternity & nursing wear is one of the fastest-growing and least saturated segments. With rising awareness around maternal comfort... Read more...
Black Friday Tips for Moms & Babies
Black Friday Tips for Moms & Babies
Black Friday is here, and it’s the perfect time for moms to grab everything you and your little one need—without overspending. From cozy baby clothing to comfy mom-wear, this season... Read more...
Working Moms-to-Be: Comfort + Confidence Dressing Tips
Working Moms-to-Be: Comfort + Confidence Dressing Tips
Pregnancy is a beautiful journey, and for working moms-to-be, it brings a unique blend of excitement, responsibility, and change—especially when it comes to dressing for work. As your body grows... Read more...
The Joy of Dressing Little Ones for Tamil Festivals
The Joy of Dressing Little Ones for Tamil Festivals
Tamil festivals are not just about traditions and celebrations — they’re about togetherness, memories, and the small moments that make our hearts full. And when it comes to celebrating with... Read more...
Nourishing the New You: Food Habits Every New Mom Should Embrace
Nourishing the New You: Food Habits Every New Mom Should Embrace
Becoming a mom is one of the most beautiful transformations a woman experiences — physically, emotionally, and mentally. Amidst sleepless nights, cuddles, and endless diaper changes, it’s easy for your... Read more...
Must-Try Mommy Hacks for a Stress-Free Day
Must-Try Mommy Hacks for a Stress-Free Day
Motherhood is a beautiful journey, but let’s face it—it’s not always easy. Between sleepless nights, school runs, work deadlines, and household chores, moms often feel stretched too thin. The good... Read more...
Beyond Baby, Discover the Soft, Sustainable Secret of Bamboo Intimates for You, Mama!
Beyond Baby, Discover the Soft, Sustainable Secret of Bamboo Intimates for You, Mama!
Becoming a mother is an incredible journey, filled with boundless love, precious moments, and... a whole lot of changes! While we spend so much time ensuring our little ones are... Read more...
Postpartum Bleeding Explained: What’s Normal and When to Worry
Postpartum Bleeding Explained: What’s Normal and When to Worry
After giving birth, your body begins a slow and steady journey of recovery. One of the first things many new moms notice—sometimes even before they leave the hospital—is postpartum bleeding, also... Read more...
What to Expect After a Cesarean and How to Heal Gently
What to Expect After a Cesarean and How to Heal Gently
Healing after a C-section is not just about stitches and scars—it’s about honoring a body that just created life. While cesarean births are increasingly common, many new moms in India... Read more...
Postpartum Infections: Warning Signs Every New Mom Should Know
Postpartum Infections: Warning Signs Every New Mom Should Know
You’ve brought your baby into the world, and now begins your postpartum recovery. But if something feels off—like persistent swelling, fever, or increasing pain—it could be your body signaling a postpartum... Read more...
Preparing for Childbirth Naturally: What to Expect & Do
Preparing for Childbirth Naturally: What to Expect & Do
You’ve marked the due date, packed your hospital bag, and read every WhatsApp forward from your mom group.But as labour day inches closer, the big question comes in—“Am I really... Read more...
What Changes in Postpartum Recovery After Your Second Delivery?
What Changes in Postpartum Recovery After Your Second Delivery?
You’ve done this before.You thought you’d know what to expect.But postpartum after your second baby?It feels... different. Not just because your body has changed—but because your world has too. With... Read more...
Feeling Low After Birth? Understanding Postpartum Blues & How to Cope
Feeling Low After Birth? Understanding Postpartum Blues & How to Cope
You’ve waited months for this moment. Your baby is finally here. Everyone around you is smiling, celebrating, clicking pictures. But inside—you feel… off. Maybe teary. Maybe numb. Maybe just exhausted... Read more...
Rest After Delivery: Why Sleep Is a Big Part of Your Recovery
Rest After Delivery: Why Sleep Is a Big Part of Your Recovery
After the birth and emotional highs and lows of pregnancy, sleep might feel like a distant dream. You’re recovering, bleeding, feeding, and adjusting—all while being told to “nap when the... Read more...
The Best Push Present Isn’t Gold—It’s Postpartum Care That Heals
The Best Push Present Isn’t Gold—It’s Postpartum Care That Heals
In many Indian families, the birth of a baby brings with it a celebration of tradition.The new mom is often showered with gifts—gold bangles, silk sarees, silverware, and jewelry passed... Read more...
Postpartum Hair Fall is Real: How to Care for Your Hair After Baby
Postpartum Hair Fall is Real: How to Care for Your Hair After Baby
You’re rocking your baby, running on little sleep, and somewhere between diaper changes and cold coffee—you notice it. Hair on your pillow. In the shower. On the floor.Suddenly, it’s not... Read more...
Healing After Miscarriage: What Postpartum Recovery Really Looks Like
Healing After Miscarriage: What Postpartum Recovery Really Looks Like
No one prepares you for this.Not the bleeding—but the hollow feeling. The quiet that comes after. When a pregnancy ends in miscarriage, your body still undergoes postpartum recovery—even when there’s... Read more...
The Anger No One Talks About After Birth: Understanding Postpartum Rage
The Anger No One Talks About After Birth: Understanding Postpartum Rage
You expected to cry.You expected to be tired. But no one told you about the rage. That sudden surge of heat in your chest when the baby just won’t stop... Read more...
Busting 9 Myths About Life After Delivery
Busting 9 Myths About Life After Delivery
The baby’s out—the hard part is over, right?Not quite. In India, new moms are surrounded by love, laddoos, and an endless stream of advice. While some of it is rooted... Read more...
What to Expect After a Vaginal Birth: Care, Rest & Real Talk for New Moms
What to Expect After a Vaginal Birth: Care, Rest & Real Talk for New Moms
You’ve done the hard work.You’ve breathed, pushed, cried, birthed.Now the baby is here—but your body isn’t done. Not even close. Postpartum after a vaginal birth comes with its own aches,... Read more...
Losing Weight After Delivery: A Real Mom’s Guide to Postpartum Wellness
Losing Weight After Delivery: A Real Mom’s Guide to Postpartum Wellness
Everyone talks about the baby. The milestones. The swaddles. The first smiles.But you? You’re left staring at your postpartum body, wondering when—or if—you’ll feel like “yourself” again. And let’s be... Read more...
What to Expect in the First 24 Hours After a C-Section
What to Expect in the First 24 Hours After a C-Section
You’ve just welcomed your baby into the world. But instead of resting peacefully with your newborn, you’re hooked to wires, feeling groggy, and trying to process what just happened. That first... Read more...
Postpartum Skin Isn’t Perfect—But It’s Worth Loving Anyway
Postpartum Skin Isn’t Perfect—But It’s Worth Loving Anyway
No one told you your skin would change again after delivery. You made it through the pregnancy glow—or maybe battled through hormonal acne—and now here you are: facing dry patches,... Read more...
Postpartum Isn’t Just for Moms: A Real Talk on Dad Depression After Baby
Postpartum Isn’t Just for Moms: A Real Talk on Dad Depression After Baby
When we think of postpartum depression, we often imagine a new mom—tired, teary, and overwhelmed. But what if we told you dads can feel it too? Behind the proud smiles and... Read more...
C-Section Recovery Isn’t Just Skin Deep: Understanding Internal Healing
C-Section Recovery Isn’t Just Skin Deep: Understanding Internal Healing
When people talk about C-section recovery, the focus often lands on the scar. But ask any mom who’s been through it, and she’ll tell you—the healing runs much deeper. It’s... Read more...
Belly Binding After Delivery: Ancient Tradition or Modern Must-Have? In many Indian homes, belly binding after delivery isn’t new.
Belly Binding After Delivery: Ancient Tradition or Modern Must-Have? In many Indian homes, belly binding after delivery isn’t new.
It’s a time-honoured ritual. One that’s deeply rooted in India’s postpartum care traditions—whether you know it as pathu naal, jaapa, or simply “the 40 days.” A warm oil massage, followed... Read more...
Postpartum Recovery Guide: Essential Tips for Healing & Self-Care
Postpartum Recovery Guide: Essential Tips for Healing & Self-Care
Postpartum recovery is more than rest. It’s a full-body, full-heart healing process. They hand you your baby, and in a heartbeat, the spotlight shifts. All eyes land on the newborn—tiny,... Read more...
When Will Your Period Return After Pregnancy? A Real Mom’s Guide
When Will Your Period Return After Pregnancy? A Real Mom’s Guide
Wondering when your period will come back after giving birth? You’re not alone—and the answer is different for every mom. You’ve had the baby. You’re healing. You’re adjusting to an... Read more...
Why Parents Feel Guilty (Even When They’re Doing Enough) :
Why Parents Feel Guilty (Even When They’re Doing Enough) :
Feeling like you’re never doing enough as a parent? You’re not alone. This is the quiet weight of mom guilt and dad guilt—a feeling so many parents carry but few... Read more...
Pregnancy to Postpartum: Understanding Every Change in Your Breasts
Pregnancy to Postpartum: Understanding Every Change in Your Breasts
Your breasts go through major changes during pregnancy and postpartum. But no one really prepares you for just how much they transform on this journey—from early pregnancy to breastfeeding and beyond.... Read more...
Managing Postpartum Hemorrhoids: Real Tips for Real Moms
Managing Postpartum Hemorrhoids: Real Tips for Real Moms
Postpartum hemorrhoids can feel overwhelming. Nobody really warns us about this part, right? You’ve just given birth—maybe after hours of pushing, maybe through a calm C-section, maybe in a whirlwind.... Read more...
A Darker Side of Postpartum: How to Spot Psychosis and Get Help Early
A Darker Side of Postpartum: How to Spot Psychosis and Get Help Early
Postpartum psychosis is rare but serious. Learn how to recognize the warning signs early and why timely help matters. A gentle guide from Putchi, for real moms navigating real emotions.... Read more...
More Than a Stain: Adayalam of Love
More Than a Stain: Adayalam of Love
In many Tamil homes and across India by different names Marudhani was more than just decoration. The names changed, but the emotion, the connection and the quiet ritual of care remained the... Read more...
Gender Bias at Birth: Why Son Preference Still Exists in India
Gender Bias at Birth: Why Son Preference Still Exists in India
By Gugapriya M   From the moment someone shares the news of a pregnancy, one of the first questions people ask is “Is it a boy or a girl?” It... Read more...
Vilaiyatu: Why Playdates with Amma Hits Different
Vilaiyatu: Why Playdates with Amma Hits Different
By Sathish S  Adayalam means impression in Tamil—a quiet, lasting reminder of love, care and connection. At Putchi, Adayalam is our tribute to the everyday moments that leave the deepest imprints. This series... Read more...
Adayalam: The Gentle Mark Left by Every Mother’s Lullaby
Adayalam: The Gentle Mark Left by Every Mother’s Lullaby
At Putchi, we proudly present the Adayalam Series – A JourneyTo remember,To preserve,To pass on... A tribute to the Thalattu — the lullaby that lives in every mother’s voice. Passed down through generations, these... Read more...
The Panty Problem That No One Talks About - Until Now
The Panty Problem That No One Talks About - Until Now
By Shivani S   Motherhood changes everything - your schedule, your sleep, your skin, and especially your body.But while we invest in baby essentials, nursing bras, breast pumps and burp... Read more...
Every Time I Breastfed, I Had to Fight My Bra, Until This.
Every Time I Breastfed, I Had to Fight My Bra, Until This.
Pregnancy is a profound journey- transformative , emotional, raw  and yes,undeniably beautiful. But behind the glow and the baby bump lies a reality full of constant changes no one truly... Read more...
Breast Milk, Cow’s Milk & the Strength That Often Goes Unseen
Breast Milk, Cow’s Milk & the Strength That Often Goes Unseen
By Gugapriya  I’m not a mom but I’ve had the privilege of closely observing the journey of many friends, sisters, colleagues as they stepped into motherhood. One thing that really... Read more...
The Sweet Lie: Why Honey Isn’t Safe For Babies
The Sweet Lie: Why Honey Isn’t Safe For Babies
By Gugapriya M “Just one drop won’t hurt…”That’s what I was told when I gently refused to give honey to my baby. I understand these actions often come from a... Read more...
Do comments about a baby's skin color affect a mother's mental health?
Do comments about a baby's skin color affect a mother's mental health?
By Gugapriya M Let’s be real ,becoming a mom is overwhelming. You're healing, you're learning, you're barely sleeping and then out of nowhere, someone says something like“she’s a little dark, isn’t... Read more...
Putchi is Expanding! Become a Franchise Partner Today
Putchi is Expanding! Become a Franchise Partner Today
Putchi has been a trusted name for maternity and postpartum-friendly clothing, offering comfort-first designs that blend style with functionality.Now, we’re taking the next step—expanding through franchising!If you’ve ever dreamed of... Read more...
Dressing the Bump: A Guide to Wearing Prints and Patterns While Pregnant
Dressing the Bump: A Guide to Wearing Prints and Patterns While Pregnant
Pregnancy is a beautiful journey, and your maternity wardrobe can reflect that beauty with the right prints and patterns. Wearing prints can add fun and personality to your maternity style,... Read more...
Top 5 Must-Have Maternity Products for New Moms
Top 5 Must-Have Maternity Products for New Moms
Becoming a mom is an incredible journey, but it also comes with its share of challenges. One way to make this transition smoother is by equipping yourself with the right... Read more...
2025 Resolutions: Embracing Small Steps for Meaningful Growth
2025 Resolutions: Embracing Small Steps for Meaningful Growth
As mothers, our lives revolve around our little ones, leaving us juggling countless responsibilities. While motherhood is a fulfilling journey, it’s easy to feel stretched thin. This year, let’s take... Read more...
Putchi's Year-End Sale: Shop More, Save More! 🎉
Putchi's Year-End Sale: Shop More, Save More! 🎉
The most awaited sale of the year is here, and it’s bigger and better than ever! As the year comes to an end, it’s time to treat yourself and your... Read more...
Taking a Moment to Reflect on the Year Gone By
Taking a Moment to Reflect on the Year Gone By
As we approach the end of the year, it's the perfect time to pause, take a breath, and reflect on the journey we've taken over the past 12 months. No... Read more...